Web shows have become quite a thing and are attracting a lot of attention and love from the audience. From Mirzapur to Sacred Games, there have been all kinds of shows making it big with their fresh content.
Ideally sitcoms are more suited for television but recently the makers are also bringing sitcoms for the OTT platforms. Sony Liv has also comeup with a sitcom titled, Potluck.
In an interview with India Forums, director Rajshree Ojha talked about it and shared, “It was clear from the get-go that it is for the web and that will continue to be the case. A year or two ago, this question would have been a concern may be but the web world is seemingly booming faster than ever. The best part about it is that it is there to stay. Unlike on TV where we see shows coming and going off-air, a show on the web stays and you never know when it can pick up.
She added, “Also, I don’t think India, on the whole, is ready for a sitcom-like presentation on TV when it comes to treating the kind of content Potluck had. The younger generation which probably consists 60 percent of India are watching content on web and not on TV so, I feel great that Potluck is on the web. We were very sure of the audience we were targeting – the youth and the urban and not the whole of India per se.”